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Starbucks is today officially introducing Starbucks Odyssey, launching later this year — the coffee chain’s first foray into building with web3 technology. The new experience combines the company’s successful Starbucks Rewards loyalty program with an NFT platform, allowing its customers to both earn and purchase digital assets that unlock exclusive experiences and rewards. The company […]
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Starbucks will unveil its web3 initiative, which includes coffee-themed NFTs, at next month’s Investor Day event. The company earlier this year announced its plans to enter the web3 space, noting its NFTs wouldn’t just serve as digital collectibles, but would provide their owners with access to exclusive content and other perks. At the time, Starbucks […]
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The company’s pilot program showed that farms are able to generate 10 to 20 times more protein per acre and use five to 10 times less water than other crops, like alfalfa.
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The company’s ice cream mix is the base for Smashburger’s new non-dairy milkshakes, representing “the first nationally available non-dairy milkshakes at a fast-casual restaurant chain.”
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The technology is not “new,” but what has industry followers so excited is the potential for better-quality, more-cost-effective proteins compared to animal-based counterparts.
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The company’s first product, UnReal Milk, is “real” whole milk created using mammalian cell culture technology.
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Miruku is breeding and engineering plant crops to turn their cells into dairy proteins using energy from the sun.
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Bobbie is carving out its own piece of an infant formula market poised to be a valued at $103 billion by 2026.
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Better Dairy is using precision fermentation to produce cheeses that are molecularly identical to traditional dairy.
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Yali Bio is using precision fermentation to build up a microbial strain library of fats that plant-based companies can use instead of oils as the basis for their alternative meat products.
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